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Voice: AIGA Journal of Design

Answering the Call to Service Design: An Interview with Phi-Hong Ha by Steven Heller
What is service design? Heller asks interaction designer Phi-Hong D. Ha to describe the skills needed and challenges posed by this emerging field.
Blood Types by Angela Riechers
Will the thirst for vampires ever be sated? Riechers examines the many incarnations of Nosferatu, Dracula and their ilk in popular culture and what they say about us.
Naming Names for Fun and Profit by Ralph Caplan
What is it about some brands that makes people want to be their walking billboards? Caplan reflects on the lure of logos and labels.
Neurath, Bliss and the Language of the Pictogram by Phil Patton
Are images more powerful and widely understood than words? Patton looks at the pictorial languages of Otto Neurath and Charles Bliss.

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